Industry experts expect the online jewelry market to reach $7.6 billion in 2021. As more people turn to online shopping, this number is only expected to grow. This also means that the number of online jewelry stores will continue to grow.
The more options that are available, the harder it becomes for people who are faced with selecting online jewelry stores. This guide will help you try buying jewelry online by choosing the right store to buy from.
1. Credentials
Only buy from credentialed jewelry stores. The jewelry industry has rigid regulations to ensure that sellers remain trustworthy. The store should have an affiliation with a fair trading association.
If you decide to buy diamonds, look for proof that the stones are Gemological Institute of America (GIA) or American Gem Society (AGS) certified. This lends a level of credibility and ethical standard to the online store.
2. Style
The online store you choose to buy from needs to have the type and style that appeals to you. Some websites specialize in a particular type of jewelry, such as huggie earrings and necklaces. Others specialize in a particular stone or metal, such as diamonds or rose gold.
You also need to consider the style of the jewelry. If you are on a website specializing in traditional designs but prefer modern ones, you won’t find anything you like.
3. Payment Methods
Consider both the price range and the type of payment. When comparing jewelry costs, keep in mind that you get what you pay for. This doesn’t mean you have to buy the most expensive jewelry you can find, though.
Focus on buying quality jewelry that is within your budget. Sometimes, you can find wholesale sellers who can provide discounts based on their buying volume.
The type of payment the store accepts indicates the level of professionalism of the store. The store should offer a variety of payment options that include the most common methods, such as credit cards, bank transfers, debit cards, PayPal, Apple Pay, and Google Pay.
4. Reputation
Start by reading online reviews to find out what other buyer’s experiences were like. This gives you a better understanding of the jewelry’s quality and the store’s customer service. Look at the total number of reviews and how many are positive or negative.
No business will please everyone 100% of the time. A sign of a good company is one that responds to negative reviews with concern and a proactive attempt to resolve the issue.
5. After-Sale Services
The relationship isn’t over once the sale completes and your receive your delivery. A quality jewelry store cares about retaining your business for future purchases. Look for an online store that provides anti-theft insurance during shipping, tracking, and signature upon delivery.
Some stores also offer warranties, resizing, stone replacement, and repair services.
Don’t Struggle When Selecting Online Jewelry Stores
As you can see, there’s more to selecting online jewelry stores than picking the first listing in your Google results. These five tips will help guide you through the process to ensure you buy your jewelry from a reputable online store with high-quality jewelry and reliable customer service.
Create the perfect outfit for your new jewelry purchase by checking out the fashion section of our blog.